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Colour me a Rainbow! How pics should and shouldn't look

Fran Castens / 6 September 2016

Vintage-style camera on a wooden deck with a beautiful rainbow in the background - banner

๐ŸŽจ How to Get Your Photo Colours Perfect for Print

Weโ€™ve all been there โ€“ photos that are just a bit too real to print! Todayโ€™s high-definition cameras capture every detail, blemishes and all. But a photo that looks perfect on screen can sometimes disappoint in print. Letโ€™s explore what can go wrong and the pro tricks you can use to make your prints look fantastic.

๐Ÿ–Œ Common Colour Problems

Illustration showing the difference in casts with various white balance settings: incorrect daylight, correct fluorescent, set on cloudy, and incorrect iridescent

โ˜€๏ธ White Balance

Ever had photos that turned out too yellow, orange or blue? Thatโ€™s a white balance issue.

๐Ÿ“ธ Pro Tip: Choose the correct white balance setting for the light conditions youโ€™re in. Most cameras have pre-sets like: cloudy, sunny, or incandescent. Get comfortable experimenting and learning when to use each.

๐ŸŽ‡ Blow Out

Patches of pure white (100% white) wonโ€™t print. Instead, theyโ€™ll show up as naked white space, which can ruin the look of a photo.

๐Ÿ›  Fix It: Use photo-editing tools to ensure thereโ€™s always some colour in your highlights.

llustration showing the perfect image alongside a blown-out image, with the blown-out area highlighted for clarity for you photos
Image explaining that red skin tones are more noticeable in print, highlighting the importance of colour correction in photo printing

๐Ÿง‘ Skin Tone

Skin tones are notoriously tricky. Without the right lighting, people might look too dark, pale, or red. Editing helps balance this.

๐Ÿ’ป Monitor Variation

Did you know your screen might be lying to you? Monitors are backlit, making photos look brighter and more saturated than they will appear in print.

๐Ÿ” Pro Insight: Photos almost always print darker than what you see on screen.

  • View your images on multiple devices (monitors, phones, cameras).
  • Remember: higher-end cameras often have more accurate onboard screens for previews.

๐Ÿ›  Four Pro Tricks to Prepare Photos for Printing

  1. ๐ŸŽฏ Avoid Blow Out: Keep highlights under control.
  2. ๐Ÿ–ฅ Fix White Balance and Skin Tone: Use editing software like Photoshop or Snapseed to tweak and perfect your images.
  3. ๐ŸŒˆ Use RGB, Not CMYK: Always save your photos in RGB colour mode for printing.
  4. ๐Ÿ” Monitor Your Monitors: Adjust for brightness and colour saturation. What looks good on-screen may need to be lightened before printing.

๐ŸŽจ Why Choose RapidStudio?

At RapidStudio, we use cutting-edge technology to map colours with accuracy. Whether youโ€™re creating a photobook, printing canvas print, or ordering photo prints, you can trust us to deliver perfect, vibrant results.

Get in touch with RapidStudio and letโ€™s make your prints shine!